Thinking, Fast and Slow
Master the two systems of your mind with Nobel Prize-winning research. Learn to identify cognitive biases, make better decisions, and revolutionize how you think about business, medicine, and judgment.
What You'll Master
Understand your two systems of thinking and when each one takes control
Discover System 1's lightning-fast intuitions versus System 2's careful reasoning, and learn when to trust each system for better decision-making.
Identify and overcome the cognitive biases that lead to costly mistakes
Master the mental shortcuts and biases that trip up even Harvard students, from anchoring effects to availability heuristics that distort judgment.
Make smarter business and investment decisions using behavioral economics
Apply Nobel Prize-winning insights to avoid common financial pitfalls, improve negotiations, and think more rationally about risk and reward.
Recognize when your intuition is reliable versus when it leads you astray
Learn to differentiate between expert intuition built from years of practice and dangerous overconfidence in unfamiliar situations.
Apply psychological principles to improve medical, legal, and personal choices
Use Kahneman's decades of research to make better judgments in high-stakes situations where clear thinking can literally save lives and relationships.
Your Decision-Making Transformation Journey
1. Discover Your Two Systems of Cognition
Learn how System 1 provides instant reactions while System 2 handles complex problems, and why understanding this matters for everything you do.
2. Master Attention, Effort, and Mental Resources
Understand how mental effort works, why multitasking fails, and how to allocate your cognitive resources for maximum effectiveness.
3. Apply Your New Understanding to Real-World Decisions
Put your knowledge into practice with business, medical, and personal scenarios where these mental models create dramatic improvements.
What's in Every Imprint Subscription?
120+ courses taught by world-class experts
Visual, interactive lessons
New lessons added weekly
30-day risk free guarantee
An Award-Winning Experience
"Imprint makes learning more engaging and memorable. They're transforming the way we learn now."
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